Google’s Best practices for using rel=canonical
Including a rel=canonical link in your webpage is a strong hint to search engines your preferred version to index among duplicate pages on the web. It’s supported by several search ...
Footlocker’s Sneakerpedia is Bang on Trend
With Google’s recent updates codenamed Panda and Penguin, it’s now more important than ever for companies to move away from on-page SEO, and towards building on-line community, ...
Beyond Facebook & Twitter: 7 Social Media Sites for Online Marketing
Online marketing strategies must include a social media presence to succeed. A lot of fuss is given to Facebook and Twitter as the end-all of social media networks. It is important ...
A Few Words on Keyword Research for Website Optimisation [TIPS]
Search engines such as Google strive to meet their users’ search demands by providing them with the most up-to-date relevant information available.
Adding regular, unique, useful ...
6 Style Approaches to Effective Blog Writing [TIPS]
As the era of outbound interruption marketing on the Web draws to a close, blog writing takes its place. Company and corporate blogs now play vital roles in inbound marketing, the ...
Defining Web 3.0- Semantic, 3D, Pervasive and Media-Centric
Web 3.0 technology encompasses quite a few concepts and incorporates many different aspects including visual, semantic, image-related, and sound. When people refer to Web 3.0, they ...
5 Costly Mistakes Bloggers Make When Starting Out
Traffic is essential to a blog. Without traffic nothing happens. But how do you get traffic? What pitfalls do you avoid? When it comes to blog traffic, most people don’t know how ...
Courting Clients Online
Proper search engine optimisation (SEO) is all about meeting your target audience online. It’s one of the things a website owner does to put their best foot forward and arrange ...
Search Engines Agree on Canonical Tag
An agreement was struck yesterday by the three main search engines (Google, Yahoo and MSN) on the adoption of a new tag to tackle canonicalisation in the SERPs.
SEO Checklist for the New Year
Lets get the new year started on the right SEO footing. I’ve summarised below a laundry list of critical SEO items to check for the new year.
Meta Data
Check all your site’s ...
News Flash – Adobe’s Product More Search Friendly
Adobe recently announced it is has developed its Flash technology to enable search engine spiders to read the content within it.
In the past, search engines like Google were able to ...
Article Syndication for Link Building – Best Practices
Do you use article syndication as part of your link building strategy? Matt Cutts from Google supports this form of search engine marketing as a legitimate technique to boost your ranking ...
