TRA

My Slides From TRA SMM Presentation – Dubai – June 4th

On Wednesday, I had the pleasure of running an eBiz Connect social media marketing workshop in Dubai. The event was organized and hosted by the Telecommunications Regulatory Authority ...
Image: Courtesty of Mashable

3 Apps To Mine Reddit For Content Marketing Inspiration

Are you a creative tasked with content marketing for your organization? Do you struggle to find content ideas that your audience will find engaging and current? One option you may ...
stick-figure-wheel-barrel-gold

5 Content Aggregation Tools Worth Exploring

As CSO of the MENA region’s first specialist content marketing agency, I have to stay on top of the latest/best content aggregation tools on the market. Here are five I highly ...
figure_slot_machine_win

The Seven Elements of Great Content

Over at Sandstorm we recently published a new whitepaper entitiled 7 Elements Of Content That Hits The Jackpot In 2014. You probably already know a dozen reasons why you need high ...
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What Does The Future Hold For SEO? 2014 Predictions [Curated]

Another predictions post.  But this one’s with a twist. In the spirit of this glorious season, a curated post, sharing with you what other experts predict for 2014. 1. More ...
Content Marketing Video Clip

Content Marketing Explained [Sandstormdigi Promo]

It’s been an exciting couple of months for all of us at Sandstorm Digital. Since our re-brand last month and launch of Brand Publisher earlier this month we’ve had considerable ...
Woman typing on a computer

4 Content Marketing Execution Approaches Worth Considering

In a recent pitch to a client last week, I was discussing the importance of content marketing and our executional approach to it. Here are 4 content marketing techniques that can help ...
Matt Cutts

Is Your Site In Danger of Looking Like An MFA?

In his latest video, Matt Cutts responds to a question about automatically generated web pages (aka “MFA” or Made for Adsense sites) confirming that they do take manual ...
organizing content

15 Content Aggregation & Curation Platforms Worth Considering

My job requires me to stay on top of the best content aggregation/curation platforms out there to ensure that my clients’ content is distributed, amplified and that they are ...
meaningful-content

Share Meaningful Content To Build Your Brand’s Presence

Can content inspire meaningful social change? Can it reach your target market using the very words that speak to them? More critically, can it sell? And — better still — ...
selling tvs (best image I could find for persuasion!)

Persuasion Marketing: How to Optimise Content to Maximise Conversion

Most companies know that creating persuasive content is the key to converting readers into loyal subscribers or paying customers, but it’s easier said than done. Judging by the quantity ...
podcasting

7 Podcast Tools For Your Audio Content Plan

Are you tired of trying to come up with fresh written content for your company website each week? Why not throw caution to the wind and try your hand at podcasting instead? There are ...
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