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9 Kick-Ass Customer Service Techniques to Boost E-Commerce Sales [TIPS]
Good customer service is central to improving customer loyalty, encouraging positive referrals, and increasing sales. Retaining customers is especially important for e-commerce stores, ...
Top 10 Steve Jobs Moments [TRIBUTE]
Inventor, modern-day marketer, tech legend, innovative thinker, visionary leader, and creative genius: Steve Jobs was nothing less than a mastermind. His products revolutionised and ...
Facebook Etiquette: 6 Ghastly Behaviours to Avoid [TIPS]
Benjamin Franklin may have been right when he proclaimed death and taxes as the only certainties in the world. He, however, made that proclamation at a time when the concept of an Internet ...
Twitter Web Analytics [NEWS]
On September 13, Twitter developers announced a new social media marketing analytic tool: Twitter Web Analytics. As the name implies, the service was designed especially for Twitter ...
E-commerce Website Design: 12 Common Mistakes to Avoid [TIPS]
Customers expect a certain standard of website design and usability, especially when shopping on e-commerce websites. If you make too many design and functionality mistakes, you will ...
Four People You Should Never Friend on Facebook [BEST PRACTICE]
Social media sites like Facebook can be a lot of fun. Everyday thousands of people log in and share updates about their daily lives, post photos, and comment about the things their ...
Disrupted Industries: How Online Banking Took the Banking Industry by Storm [SERIES]
This is the seventh and last in a series of blog posts about how established industries responded to new threats and competing technologies. In this blog post I analyse the impact ...
Disrupted Industries: Print Media and Physical Content vs. the Free Economy [SERIES]
This is the sixth in a series of blog posts analysing how brick and mortar industries have responded to outside threats and competing technologies. The aim of the series is to review ...
Disrupted Industries: Does Amazon Own Online Retail? [SERIES]
This is the fifth blog post in a series examining industries that have been disrupted by competing technologies and how these industries dealt with these external threats. As this is ...
Disrupted Industries: Does Blockbuster’s Demise Spell the End of DVD Rentals? [SERIES]
This is the fourth in a series of blog posts assessing how industries respond to competing technologies and how their strategies, or lack thereof, are structured around dealing with ...
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