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2014 Challenge: Start With Why

I’m currently reading a book called “Start with Why” by Simon Sinek, leader of a movement to inspire people to do what inspires them; brilliant cause! In his book ...
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5 Mobile Commerce Tips To Boost Holiday Sales

Web analytics firm StatCounter reported that in November 2013, 20 percent of global browsing activity originated from mobile devices. The remaining 80 percent, of course, came from ...
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What Does The Future Hold For SEO? 2014 Predictions [Curated]

Another predictions post.  But this one’s with a twist. In the spirit of this glorious season, a curated post, sharing with you what other experts predict for 2014. 1. More ...
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Content Marketing Explained [Sandstormdigi Promo]

It’s been an exciting couple of months for all of us at Sandstorm Digital. Since our re-brand last month and launch of Brand Publisher earlier this month we’ve had considerable ...
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Portrait of a LinkedIn User [INFOGRAPHIC]

I’ve written quite a few time about LinkedIn and how you -a b2b marketer- can maximise your opportunities in generating more leads for your business. Read this post, this and ...
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6 Things to Think About When Calculating SEO ROI

Yesterday, I had the pleasure of hosting Dubai Digital‘s first SEO 101 workshop to kick off the thought leadership vision I had for Sandstorm Digital when I first joined towards ...
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Kicking Off Digital Thought Leadership In The MENA Region

On Sunday, the 10th of November I’ll be running the first of many digital education workshops in Dubai, Media City.  This first one will cover SEO (101). This particular workshop ...
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The Tell Tale Signs of Google’s Patent Registrations

If you’re as obsessive as I am about SEO you’ll already know about Bill Slawski’s SEO By The Sea. For years now Bill has been studying Google’s patent filings ...
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5 New Cool Apps To Help You Manage Your Car

It is no secret that mobile technology is constantly evolving and continuing to change the way we look at different aspects of life, especially in relation to cars. Today, mobile apps ...
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[How To] Claw Back Google’s Keywords (Not Provided)

A hot topic among online marketers today, and especially SEOs, is Google’s move to block all keyword data from showing up in its Analytics product. Under the guise of “protecting ...
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Google Brings G+ #Hashtags To Search

Google rolled out  a limited release of its GPlus #hashtags for search. It will soon be  coming to a SERP near you. Whereas previously the hashtag (#) was treated as a symbol in ...
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4 Content Marketing Execution Approaches Worth Considering

In a recent pitch to a client last week, I was discussing the importance of content marketing and our executional approach to it. Here are 4 content marketing techniques that can help ...
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