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<channel>
	<title>Omar Kattan</title>
	<atom:link href="http://www.omarkattan.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.omarkattan.com</link>
	<description>search in a nutshell</description>
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		<title>Google Adds &#8220;Answer Highlighting&#8221; to Search Results</title>
		<link>http://www.omarkattan.com/2010/01/24/google-adds-answer-highlighting-to-search-results/</link>
		<comments>http://www.omarkattan.com/2010/01/24/google-adds-answer-highlighting-to-search-results/#comments</comments>
		<pubDate>Sun, 24 Jan 2010 08:31:27 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Google News]]></category>
		<category><![CDATA[SERP Analysis]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[serps]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/?p=526</guid>
		<description><![CDATA[Google have kicked off the new year with a major improvement, they&#8217;re applying the research behind Google Squared to add a new &#8220;answer-highlighting&#8221; feature to search results.
According to Google, &#8220;most information on the web is unstructured. For example, blogs integrate paragraphs of text, videos and images in ways that don&#8217;t follow simple rules. Product review sites each [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2010/01/24/google-adds-answer-highlighting-to-search-results/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Haiti Earthquake &#8211; How Google is Helping</title>
		<link>http://www.omarkattan.com/2010/01/17/haiti-earthquake-how-google-is-helping/</link>
		<comments>http://www.omarkattan.com/2010/01/17/haiti-earthquake-how-google-is-helping/#comments</comments>
		<pubDate>Sun, 17 Jan 2010 19:27:13 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Google News]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/?p=516</guid>
		<description><![CDATA[
In response to the Haitian earthquake, a team of Googlers worked with the U.S. Department of State to create an online People Finder gadget so that people can submit information about missing persons and to search the database.
The Gadget can be found on their Haiti earthquake response website as well as  the State Department website.
Google is also [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2010/01/17/haiti-earthquake-how-google-is-helping/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Facebook #1 Site this Christmas</title>
		<link>http://www.omarkattan.com/2009/12/31/facebook-1-site-this-christmas/</link>
		<comments>http://www.omarkattan.com/2009/12/31/facebook-1-site-this-christmas/#comments</comments>
		<pubDate>Thu, 31 Dec 2009 11:05:29 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/?p=496</guid>
		<description><![CDATA[It&#8217;s official, according to Hitwise, Facebook was the number 1 visited site in the US this Christmas. 
The news comes as no surprise as Facebook has enjoyed tremendous growth in 2009 with more and more people joining the social networking site.  
A good chunk of the growth came  from 40 to 50 year olds who -despite privacy concerns- are [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/12/31/facebook-1-site-this-christmas/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>New Year SERPS &#8211; 5 SEO Tips for 2010</title>
		<link>http://www.omarkattan.com/2009/12/27/new-year-serps-ready-for-2010/</link>
		<comments>http://www.omarkattan.com/2009/12/27/new-year-serps-ready-for-2010/#comments</comments>
		<pubDate>Sun, 27 Dec 2009 19:19:55 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[caffeine]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[personalised search]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[universal search]]></category>
		<category><![CDATA[youtube]]></category>
<category>brand</category><category>caffeine</category><category>google</category><category>personalised search</category><category>seo</category><category>twitter</category><category>universal search</category><category>youtube</category>
		<guid isPermaLink="false">http://www.omarkattan.com/?p=483</guid>
		<description><![CDATA[With the anticipated launch of Google &#8217;s Caffeine in the New Year and the focus on real time  and personalised search, 2010 is promising to be a nail biting  time for webmasters.  Here are a few tips to maintain your rankings in 2010:
1) Website load time.  In 2010 website load time will be a critical factor in determining [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/12/27/new-year-serps-ready-for-2010/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Personalised Search and It&#8217;s Impact on SEO</title>
		<link>http://www.omarkattan.com/2009/12/15/personalised-search-and-its-impact-on-seo/</link>
		<comments>http://www.omarkattan.com/2009/12/15/personalised-search-and-its-impact-on-seo/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 23:18:39 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Google News]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[personalised search]]></category>
<category>personalised search</category>
		<guid isPermaLink="false">http://www.omarkattan.com/?p=471</guid>
		<description><![CDATA[So Google recently announced that it has defaulted it&#8217;s search results to &#8220;personalised&#8221;.  What does this mean in terms of the future of SEO?  I&#8217;ll try to explain.
Before I do, let me explain how Google&#8217;s new personalised results work. 
Google personalised results have always been available however previously, these results could only be viewed when a user [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/12/15/personalised-search-and-its-impact-on-seo/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Social Media Optimisation (SMO) &#8211; The Dell Example</title>
		<link>http://www.omarkattan.com/2009/11/16/social-media-optimisation-smo-the-dell-example/</link>
		<comments>http://www.omarkattan.com/2009/11/16/social-media-optimisation-smo-the-dell-example/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 07:30:46 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Random Thoughts]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/?p=464</guid>
		<description><![CDATA[There are several ways to attract traffic to a website.  These include Search Engine Optimisation (SEO), Pay Per Click (PPC) and Social Media Optimisation (SMO).  According to the Wikipedia, Social media optimization is
a set of methods for attracting visitors to website content by promoting and publicizing it through social media. SMO is a subset of [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/11/16/social-media-optimisation-smo-the-dell-example/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Blogger Outreach Programme &#8211; Planning &amp; Execution</title>
		<link>http://www.omarkattan.com/2009/11/08/blogger-outreach-programme-planning-execution/</link>
		<comments>http://www.omarkattan.com/2009/11/08/blogger-outreach-programme-planning-execution/#comments</comments>
		<pubDate>Sun, 08 Nov 2009 16:53:03 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Link Baiting]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Online PR]]></category>
		<category><![CDATA[blogger outreach]]></category>
<category>blogger outreach</category>
		<guid isPermaLink="false">http://www.omarkattan.com/?p=450</guid>
		<description><![CDATA[Blogger Outreach is the process of connecting with bloggers for the purpose of  promoting a brand and increasing it&#8217;s visibility to a niche audience.  There are also SEO benefits from a well executed blogger outreach programme.  These lie primarily in the fact that when bloggers talk about your brand, they will most likely link to [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/11/08/blogger-outreach-programme-planning-execution/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Linking to Press Releases</title>
		<link>http://www.omarkattan.com/2009/10/31/linking-to-press-releases/</link>
		<comments>http://www.omarkattan.com/2009/10/31/linking-to-press-releases/#comments</comments>
		<pubDate>Sat, 31 Oct 2009 14:28:48 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Press Releases]]></category>
		<category><![CDATA[SEO Best Practices]]></category>
<category>brand</category><category>google</category><category>link building</category><category>matt cutts</category><category>press releases</category><category>reciprocal links</category>
		<guid isPermaLink="false">http://www.omarkattan.com/?p=441</guid>
		<description><![CDATA[If your brand is mentioned on the web its very natural to want to tell your users about it. However doing so by linking to the stories that link to you might devalue these links that you&#8217;ve worked so hard to acquire.
In the video below, Matt Cutts sets the record straight on linking to press [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/10/31/linking-to-press-releases/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Caffeine &#8211; The SEO Implications</title>
		<link>http://www.omarkattan.com/2009/10/03/google-caffeine-the-seo-implications/</link>
		<comments>http://www.omarkattan.com/2009/10/03/google-caffeine-the-seo-implications/#comments</comments>
		<pubDate>Sat, 03 Oct 2009 14:26:58 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Google News]]></category>
		<category><![CDATA[SERP Analysis]]></category>
		<category><![CDATA[caffeine]]></category>
		<category><![CDATA[information architecture]]></category>
		<category><![CDATA[semantic web]]></category>
		<category><![CDATA[SEO]]></category>
<category>caffeine</category><category>information architecture</category><category>semantic web</category><category>seo</category>
		<guid isPermaLink="false">http://www.omarkattan.com/?p=436</guid>
		<description><![CDATA[Google recently announced it&#8217;s top secret project codenamed &#8220;Caffeine&#8221;.  This project seems to have been a few years in the making and meant to capitalise on the growing interest in &#8220;real time search&#8221; and the &#8220;semantic web&#8221;.
 
I have yet to see any major changes in Google&#8217;s search results due to Caffeine but maybe this is because [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/10/03/google-caffeine-the-seo-implications/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>URL Consolidation the New PageRank Sculpting</title>
		<link>http://www.omarkattan.com/2009/07/12/url-consolidation-the-new-pagerank-sculpting/</link>
		<comments>http://www.omarkattan.com/2009/07/12/url-consolidation-the-new-pagerank-sculpting/#comments</comments>
		<pubDate>Sun, 12 Jul 2009 11:24:01 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[SEO Best Practices]]></category>
		<category><![CDATA[SEO Tips]]></category>
		<category><![CDATA[internal links]]></category>
		<category><![CDATA[link juice]]></category>
		<category><![CDATA[pagerank sculpting]]></category>
		<category><![CDATA[url consolidation]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/?p=424</guid>
		<description><![CDATA[Ever since Google dropped a bombshell on webmasters attempting to sculpt pagerank (control link juice flow using the nofollow attribute),  SEOs have been trying to figure out ways to achieve the same results via other means.
 Some of the percieved successful methods to sculpt pagerank include:

Hiding/Redirecting links in Javascript (Potentially excludes up to 4% of search engine users)
Embedding [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/07/12/url-consolidation-the-new-pagerank-sculpting/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google&#8217;s July 09 Algo Change &#8211; Big Daddy 2?</title>
		<link>http://www.omarkattan.com/2009/07/05/googles-july-09-algo-change-big-daddy-2/</link>
		<comments>http://www.omarkattan.com/2009/07/05/googles-july-09-algo-change-big-daddy-2/#comments</comments>
		<pubDate>Sun, 05 Jul 2009 11:42:06 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO Best Practices]]></category>
		<category><![CDATA[SEO Research]]></category>
		<category><![CDATA[Big Daddy]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[internal links]]></category>
		<category><![CDATA[link popularity]]></category>
		<category><![CDATA[nofollow]]></category>
		<category><![CDATA[pagerank]]></category>
<category>internal links</category><category>link popularity</category><category>nofollow</category><category>pagerank</category>
		<guid isPermaLink="false">http://www.omarkattan.com/?p=415</guid>
		<description><![CDATA[On July 1st 2009 Google&#8217;s new algorithm kicked in much to the confusion of webmasters around the world.   Some even compared it to the now infamous Big Daddy Algo change back in 2006.  In this post I&#8217;ll summarise the different factors that could have changed and analyse their impact on rankings.
 
1) Internal Links and the &#8220;Nofollow&#8221; attribute.
Internal links [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/07/05/googles-july-09-algo-change-big-daddy-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NoFollow Attribute and Javascript Links: Did the Rules Change?</title>
		<link>http://www.omarkattan.com/2009/06/13/nofollow-attribute-and-javascript-links-did-the-rules-change/</link>
		<comments>http://www.omarkattan.com/2009/06/13/nofollow-attribute-and-javascript-links-did-the-rules-change/#comments</comments>
		<pubDate>Sat, 13 Jun 2009 11:27:57 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/?p=403</guid>
		<description><![CDATA[A recent statement by Matt Cutts at SMX advanced has caused confusion and anger among webmasters regarding the use of nofollow tags for pagerank sculpting. 
It was previously believed that the use of a nofollow tag on links would prevent the pagerank flow from going to these link and instead preserving it for more important pages on your [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/06/13/nofollow-attribute-and-javascript-links-did-the-rules-change/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Real Time Search &#8211; The Twitter Model</title>
		<link>http://www.omarkattan.com/2009/05/27/real-time-search-the-twitter-model/</link>
		<comments>http://www.omarkattan.com/2009/05/27/real-time-search-the-twitter-model/#comments</comments>
		<pubDate>Wed, 27 May 2009 07:38:11 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Search News]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[qdf]]></category>
		<category><![CDATA[twitter]]></category>
<category>google</category><category>qdf</category><category>twitter</category>
		<guid isPermaLink="false">http://www.omarkattan.com/?p=389</guid>
		<description><![CDATA[Think back, way back.  Remember when Alta Vista was senonomous with search?  How time flies.  Google came along and re-defined what search means and the rest is history, or is it?
Is Twitter the next Google?  Maybe not yet, but to a large extent, Twitter is re-defining what search is by introducing the concept of Real Time Search. 
There [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/05/27/real-time-search-the-twitter-model/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Top 10 SEO Consultants To Follow on Twitter</title>
		<link>http://www.omarkattan.com/2009/04/29/top-10-seo-consultants-to-follow-on-twitter/</link>
		<comments>http://www.omarkattan.com/2009/04/29/top-10-seo-consultants-to-follow-on-twitter/#comments</comments>
		<pubDate>Wed, 29 Apr 2009 07:59:49 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Top 10]]></category>
		<category><![CDATA[brett tabke]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[matt cutts]]></category>
		<category><![CDATA[rss]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/?p=334</guid>
		<description><![CDATA[SEO is a fast changing industry and keeping up with the latest SEO news and techniques is paramount to a successfull SEO career.  Thankfully, the internet has provided the means to stay on top of the industry through various technologies including RSS feeds, email lists and now&#8230;Twitter! Below is a list of 10 of the best [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/04/29/top-10-seo-consultants-to-follow-on-twitter/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top 10 Directories</title>
		<link>http://www.omarkattan.com/2009/04/23/top-10-directories/</link>
		<comments>http://www.omarkattan.com/2009/04/23/top-10-directories/#comments</comments>
		<pubDate>Thu, 23 Apr 2009 07:55:58 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Directories]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Top 10]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/?p=318</guid>
		<description><![CDATA[Once upon a time, Directories were the backbone of the internet.  Actually, Yahoo started it&#8217;s life out as a small human edited directory attempting to organise the millions of websites out their into logical categories. Then Google came along!
Another prominent directory on the net is DMOZ aka the Open Directory Project (ODP) is  an open [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/04/23/top-10-directories/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top 10 Linkbaits of All Time</title>
		<link>http://www.omarkattan.com/2009/04/13/top-10-linkbaits-of-all-time/</link>
		<comments>http://www.omarkattan.com/2009/04/13/top-10-linkbaits-of-all-time/#comments</comments>
		<pubDate>Mon, 13 Apr 2009 20:32:57 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Link Baiting]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Top 10]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/?p=285</guid>
		<description><![CDATA[Linkbaiting (aka viral marketing) is the process of creating  content designed to attract loads of natural links from all around the web.  Most linkbait ideas are simple and some are not intended as you&#8217;ll see in this list.  The reason they become linkbait material is that they are fresh and someone managed to think them up [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/04/13/top-10-linkbaits-of-all-time/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Announces Longer Description Snippets</title>
		<link>http://www.omarkattan.com/2009/03/25/google-announces-longer-description-snippets-in-serps/</link>
		<comments>http://www.omarkattan.com/2009/03/25/google-announces-longer-description-snippets-in-serps/#comments</comments>
		<pubDate>Wed, 25 Mar 2009 18:01:35 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Google News]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO Research]]></category>
		<category><![CDATA[SERP Analysis]]></category>
<category>ctr</category><category>meta description snippet</category>
		<guid isPermaLink="false">http://www.omarkattan.com/2009/03/25/google-announces-longer-description-snippets-in-serps/</guid>
		<description><![CDATA[In a move hardly surprising to SEOs Google has officially announced two new &#8220;improvements&#8221; in its search results;  &#8220;longer search result  descriptions&#8221; (snippets)  and &#8220;an expanded list of useful related searches&#8221;.
Longer Description Snippet  
If you conduct a search for wolverine movie review you&#8217;ll notice that the description snippet under the blue title tag contains two lines and [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/03/25/google-announces-longer-description-snippets-in-serps/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>QDF: Query Desreves Freshness</title>
		<link>http://www.omarkattan.com/2009/03/24/qdf-query-desreves-freshness/</link>
		<comments>http://www.omarkattan.com/2009/03/24/qdf-query-desreves-freshness/#comments</comments>
		<pubDate>Tue, 24 Mar 2009 08:34:02 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO Research]]></category>
		<category><![CDATA[SEO Tips]]></category>
		<category><![CDATA[SERP Analysis]]></category>
<category>qdf</category>
		<guid isPermaLink="false">http://www.omarkattan.com/2009/03/24/qdf-query-desreves-freshness/</guid>
		<description><![CDATA[QDF is a term used to describe the thought process behind Google&#8217;s results for certain search queries&#8217; &#8221;deserving&#8221; of fresh and regularly updated content.
QDF is Google&#8217;s way of ensuring that its users get the most up to date results for certain search queries such as a breaking news event, a major new product launch a topic that always [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/03/24/qdf-query-desreves-freshness/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Interest-Based Advertising &#8211; Privacy Infringement?</title>
		<link>http://www.omarkattan.com/2009/03/16/interest-based-advertising-privacy-infringement/</link>
		<comments>http://www.omarkattan.com/2009/03/16/interest-based-advertising-privacy-infringement/#comments</comments>
		<pubDate>Mon, 16 Mar 2009 09:15:55 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Adsense]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/2009/03/16/interest-based-advertising-privacy-infringement/</guid>
		<description><![CDATA[On it&#8217;s official Adwords blog Google has announced Interest-based ads, a new advetising model that serves ads based on what a user has previously viewed in their browser. 
This, according to Google will allow them to serve better targeted ads to users of their network including YouTube.  But how does this fair in terms of privacy concerns? 
Google [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/03/16/interest-based-advertising-privacy-infringement/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media CyberSquatters</title>
		<link>http://www.omarkattan.com/2009/03/13/social-media-cybersqautters/</link>
		<comments>http://www.omarkattan.com/2009/03/13/social-media-cybersqautters/#comments</comments>
		<pubDate>Fri, 13 Mar 2009 08:28:53 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Online Reputation Management]]></category>
		<category><![CDATA[Social Media Optimisation]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/2009/03/13/social-media-cybersqautter/</guid>
		<description><![CDATA[Cybersquatting has been a threat to businesses from the inception of the internet. 
The term refers to individuals who buy domain names associated with big brands and sit on them for future profit or gain.
Legislation has since been passed to protect brands against cyber squatting and many companies have successfully managed to claim their URLs back.  However, [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/03/13/social-media-cybersqautters/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ORM on a Shoestring</title>
		<link>http://www.omarkattan.com/2009/03/12/orm-on-a-shoestring/</link>
		<comments>http://www.omarkattan.com/2009/03/12/orm-on-a-shoestring/#comments</comments>
		<pubDate>Thu, 12 Mar 2009 09:02:03 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Online Reputation Management]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/2009/03/12/orm-on-a-shoestring/</guid>
		<description><![CDATA[Want to monitor and manage your online reputation but don&#8217;t have the budget for it? 
Here&#8217;s a list of some of the top Online Reputation Management Tools on the Net that can help you keep track of your online reputation across a spectrum of sites, blogs, forums and social media.  
In order to manage your reputation, you would need [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/03/12/orm-on-a-shoestring/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is Google Favouring Brands in SERPS?</title>
		<link>http://www.omarkattan.com/2009/03/07/is-google-favouring-brands-in-serps/</link>
		<comments>http://www.omarkattan.com/2009/03/07/is-google-favouring-brands-in-serps/#comments</comments>
		<pubDate>Sat, 07 Mar 2009 16:04:29 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Google News]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO Research]]></category>
		<category><![CDATA[SERP Analysis]]></category>
<category>brand</category><category>google</category><category>matt cutts</category><category>pagerank</category><category>serps</category><category>youtube</category>
		<guid isPermaLink="false">http://www.omarkattan.com/2009/03/07/is-google-favouring-brands-in-serps/</guid>
		<description><![CDATA[This debate was first kicked off by Aaron Wall and has been floating around in webamaster forums for a while now.  The debate still lingers on with no absolute answer. 
In response to this question, Matt Cutts, Google spokesman says&#8230;
&#8220;Inside of Google, we don&#8217;t really think about brands, we think about words such as trust, authority, reputation, [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/03/07/is-google-favouring-brands-in-serps/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Outbound Links, Nofollows &amp; Link Juice Dilution</title>
		<link>http://www.omarkattan.com/2009/03/06/outbound-links-nofollows-link-juice-dilution/</link>
		<comments>http://www.omarkattan.com/2009/03/06/outbound-links-nofollows-link-juice-dilution/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 08:09:24 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Link Building]]></category>
		<category><![CDATA[SEO Best Practices]]></category>
		<category><![CDATA[SEO Tips]]></category>
<category>internal links</category><category>nofollow</category><category>outbound links</category><category>pagerank</category>
		<guid isPermaLink="false">http://www.omarkattan.com/2009/03/06/outbound-links-nofollows-link-juice-dilution/</guid>
		<description><![CDATA[One of the SEO arguments out there is the detrimental effect of outbound links on &#8220;link juice&#8221; and PageRank dilution. While not completely inaccurate this is somewhat of a myth that requires further explaination.
Outbound links are links pointing from your website to external sites. Over time, as your website becomes more popular (more and more sites [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/03/06/outbound-links-nofollows-link-juice-dilution/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Multiple Google Alerts Using Yahoo PIPES</title>
		<link>http://www.omarkattan.com/2009/02/20/multiple-google-alerts-using-yahoo-pipes/</link>
		<comments>http://www.omarkattan.com/2009/02/20/multiple-google-alerts-using-yahoo-pipes/#comments</comments>
		<pubDate>Fri, 20 Feb 2009 08:43:06 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Gadgets & Tools]]></category>
		<category><![CDATA[Online Reputation Management]]></category>
<category>google</category><category>google alerts</category><category>rss</category>
		<guid isPermaLink="false">http://www.omarkattan.com/2009/02/20/multiple-google-alerts-using-yahoo-pipes/</guid>
		<description><![CDATA[Google provides an alert service for monitoring various keywords in it&#8217;s search index as well as news, blogs and other properties it owns. This can be very useful for monitoring online reputation.  Here are 10 easy steps to create a Mega Google alerts RSS feed using Yahoo PIPES.
1. Sign up or Login to Yahoo! pipes
2. Click on [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/02/20/multiple-google-alerts-using-yahoo-pipes/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>LinkBaiting Process &#8211; The Guardian Example</title>
		<link>http://www.omarkattan.com/2009/02/19/linkbaiting-process-the-guardian-example/</link>
		<comments>http://www.omarkattan.com/2009/02/19/linkbaiting-process-the-guardian-example/#comments</comments>
		<pubDate>Thu, 19 Feb 2009 08:46:51 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Link Baiting]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[SEO Tips]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/2009/02/19/linkbaiting-process-the-guardian-example/</guid>
		<description><![CDATA[Link baiting is a powerful strategy to build one way links from relevant sites and improve a site&#8217;s overall popularity.  How do you go about baiting links?  Here are a few steps to follow in order to conduct a powerful linkbait campaign.


Arrange a brainstorm session that includes various people from your organisation including marketing, IT, [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/02/19/linkbaiting-process-the-guardian-example/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Search Engines Agree on Canonical Tag</title>
		<link>http://www.omarkattan.com/2009/02/14/search-engines-agree-on-canonical-tag/</link>
		<comments>http://www.omarkattan.com/2009/02/14/search-engines-agree-on-canonical-tag/#comments</comments>
		<pubDate>Sat, 14 Feb 2009 12:08:59 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Code]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search News]]></category>
<category>canonical</category><category>canonicalisation</category>
		<guid isPermaLink="false">http://www.omarkattan.com/2009/02/14/search-engines-agree-on-canonical-tag/</guid>
		<description><![CDATA[An agreement was struck yesterday by the three main search engines (Google, Yahoo and MSN) on the adoption of a new tag to tackle canonicalisation in the SERPs.
Canonicalisation is the challenge of having multiple pages of the same page due to outdated software such as a content management system or forum. Examples of pages that [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/02/14/search-engines-agree-on-canonical-tag/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Link Building Strategies</title>
		<link>http://www.omarkattan.com/2009/02/08/link-building-strategies/</link>
		<comments>http://www.omarkattan.com/2009/02/08/link-building-strategies/#comments</comments>
		<pubDate>Sun, 08 Feb 2009 11:16:52 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Link Building]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/2009/02/08/link-building-strategies/</guid>
		<description><![CDATA[Link building is probably the most frustrating part of SEO.  How do you build links to your website if you do not have the time or the inclination to do so.  This post will explore a few techniques that will allow you to achieve one way links to your site without having to spend time [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/02/08/link-building-strategies/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Google AJAX Results &#8211; Death of Analytics?</title>
		<link>http://www.omarkattan.com/2009/02/06/google-ajax-results-death-of-analytics/</link>
		<comments>http://www.omarkattan.com/2009/02/06/google-ajax-results-death-of-analytics/#comments</comments>
		<pubDate>Fri, 06 Feb 2009 09:03:53 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Measuring Success]]></category>
		<category><![CDATA[Site Side Analytics]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/2009/02/06/google-ajax-results-death-of-analytics/</guid>
		<description><![CDATA[Google has been experimenting with AJAX search results meaning that referal strings from Google will no longer show the keywords typed by a user to find a website. What does this mean for Analytics programmes such as Omniuture, WebTrends et al?
If Google&#8217;s experiment becomes reality, Analytics programms mentioned above will no longer be able to provide accurate and/or insightful [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/02/06/google-ajax-results-death-of-analytics/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Optimisation</title>
		<link>http://www.omarkattan.com/2009/01/29/social-media-optimisation/</link>
		<comments>http://www.omarkattan.com/2009/01/29/social-media-optimisation/#comments</comments>
		<pubDate>Thu, 29 Jan 2009 09:02:13 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Social Media Optimisation]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/2009/01/29/social-media-optimisation/</guid>
		<description><![CDATA[During the past few years, the internet saw a surge in social media properties including the grand daddy of them all&#8230; My Space as well as Facebook (the reigning king), YouTube (social video sharing), Flickr (social photo sharing) Digg and Delicious (social tagging), Yahoo Answers (social knowledge), Wikipedia (social collaboration), Twitter (rising micro blogging star). The list [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/01/29/social-media-optimisation/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ORM &#8211; Managing Your Brand&#8217;s Reputation Online</title>
		<link>http://www.omarkattan.com/2009/01/18/orm-managing-your-brands-reputation-online/</link>
		<comments>http://www.omarkattan.com/2009/01/18/orm-managing-your-brands-reputation-online/#comments</comments>
		<pubDate>Sun, 18 Jan 2009 12:28:44 +0000</pubDate>
		<dc:creator>omar</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Online Reputation Management]]></category>

		<guid isPermaLink="false">http://omarkattan.com/2009/01/18/orm-managing-your-brands-reputation-online/</guid>
		<description><![CDATA[With more and more people using search engines to research brands and products, it is becoming increasingly important to ensure that your brand has a positive reputation online.  
The internet has become a vehicle for disgruntled customers/clients/employees to air their views about negative experiences they&#8217;ve had with a brand. While this is a good thing for the democratisation of [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/01/18/orm-managing-your-brands-reputation-online/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
