Twitter Checklist for Business Owners

The Ultimate KICK ASS Twitter Checklist for Business Owners [TIPS]

To tweet or not to tweet? If you’re a small business owner, the answer: sign up for Twitter today. Twitter allows you to promote your business for free, network with other business ...
linkedin-groups

[HOW TO] Boost Your Online Business With LinkedIn Groups

With over 100 million users, LinkedIn is the most active social networking site for professionals.  One of its most popular applications is LinkedIn groups, which can be joined ...
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5 Innovative Ways to Supercharge Your LinkedIn Profile [Tips]

Have you been using LinkedIn to promote your online business and build traffic to your blog? Are you disappointed with the results so far? If your answer is yes, it’s possible you ...
[How To] Create and Use a Group in Facebook

[How To] Create and Use a Group in Facebook

Facebook allows users to create their own groups. This feature can be very useful if you want to communicate with a certain group of people or talk about a certain theme or idea. It ...
Social Media Marketing Terms Defined

Essential Social Media Marketing Terms Defined

If you asked 100 corporate executives what social media marketing was five years ago, you likely would have gotten a lot of blank stares in return. The problem today is that those same ...
Facebook-100-Billion-Dollar-Valuation

What’s Cooler than a $100 Billion Valuation?

A couple of significant stories today.  Facebook losing millions of registered members in its core markets, and Facebook expecting to file for a $100 billion IPO during the 1st quarter ...
Twitter Tips

6 Twitter Profile Optimisation [Tips]

Once you’ve established your personal brand on your blog or website, you can develop it further by using social networking sites such as Twitter, YouTube and Facebook. The best ...
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6 Twitter Tips to Help You Market Effectively [Tips]

Twitter is an excellent marketing tool. Used effectively, Twitter can help you develop a relationship with current and prospective customers. Here are six tips on Twitter marketing ...
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5 Facts About Facebook You [Probably] Didn’t Know

Over 250 million people log on to Facebook every single day. We share our innermost secrets, our thoughts, victories and squabbles. Our entire lives are laid bare for the world and ...

Converting Fans Into Customers With a Facebook Business Page

Having a Facebook business page can be a cost-effective way to increase brand awareness and engage in a dialogue with fans, but if it doesn’t ultimately result in increased sales, ...
5 Tips for Gaining More Twitter Followers

5 Tips for Gaining More Twitter Followers

Everyday, public relations professionals, business owners, bloggers, media companies and even celebrities use Twitter to connect with others and grow their online following.  There ...
social-media-reputation

Don’t Be the Next BP: Secure Your Social Media Username Today

Most business owners know to check if a domain name is still available when thinking about building a website. But assuring the availability of a ‘Twitter handle’, a Twitter username, ...
Facebook Advertising

4 Ways to Advertise Your Business on Facebook [TIPS]

Facebook boasts more than 500 million active users, according to the site’s official statistics as of April 2011. Each day, at least half of those users log into the site, reading ...

Job Seekers and Social Media

The internet has become an essential tool for all job seekers. Searching for jobs online and sending resumes by email are now standard practice. However, the rise of social media websites ...

Using Social Media to Increase Sales Without Spending a Penny

In business, there is no maxim more quoted than “you have to spend money to make money”. Businesses of all sizes set aside budgets for marketing and customer service, on ...
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