Category Archives: Site Side Analytics

Google AJAX Results – Death of Analytics?

Written by Omar Kattan. Filed under Measuring Success, Site Side Analytics. No comments.

Google has been experimenting with AJAX search results meaning that referal strings from Google will no longer show the keywords typed by a user to find a website. What does this mean for Analytics programmes such as Omniuture, WebTrends et al? If Google’s experiment becomes reality, Analytics programms mentioned above will no longer be able to provide accurate and/or [...]

Google Webmaster Tools – Setup and Data Usage

Written by Omar Kattan. Filed under Gadgets & Tools, SEO Tips, Site Side Analytics. No comments.

Google Webmaster Tools is a free service provided by Google which allows webmasters to have an insider’s view on how Google views a website.   Google Webmaster Tools also provides webmasters with a commnication channel with Google to provide them with info such as reporting spam in the Google index, reporting paid links (eg by competitiors ) and most crucially,  submitting a [...]

Google Analytics Tips

Written by Omar Kattan. Filed under Measuring Success, SEO Tips, Site Side Analytics. No comments.

Google Analytics is by far the most robust free site side analytics program out there.  Now owned by Google, Google Analytics started out its life as a small analytics company called Urchin. Google Analytics is used by millions of sites (hobby as well as ecommerce) to measure the amount and quality of traffic to a website.  Moreover, if [...]

Bounce Rate Analysis

Written by Omar Kattan. Filed under Site Side Analytics. No comments.
bounce rate analysis screen shoot

Do you know what’s your website’s bounce rate? Do you know what bounce rate is?  If you don’t then you should learn what bounce rate is as soon as possible and this is the best place to start. Let me begin by giving you a quick explanation of what bounce rate is.  Bounce rate is [...]