Eye Tracking Study: Users Ignore Real Time Results

A new eye tracking study shows that Google users are ignoring real time search results including tweets found in the search pages. There are no firm rules on when or where real time ...

Google’s “MayDay” Update

In May Google updated it’s algorithm in  major way.  The change happened around the 1st of May and therefore has been dubbed the May Day algo change by members of WebmasterWorld. dtsv.dtse_post_557_permalink ...

Google Adds “Answer Highlighting” to Search Results

Google have kicked off the new year with a major improvement, they’re applying the research behind Google Squared to add a new “answer-highlighting” feature to search ...
google-caffeine

Google Caffeine – The SEO Implications

Google recently announced it’s top secret project codenamed “Caffeine”.  This project seems to have been a few years in the making and meant to capitalise on the ...

Google Announces Longer Description Snippets

In a move hardly surprising to SEOs Google has officially announced two new “improvements” in its search results;  “longer search result  descriptions” (snippets)  ...

QDF: Query Desreves Freshness

QDF is a term used to describe the thought process behind Google’s results for certain search queries’ ”deserving” of fresh and regularly updated content. QDF ...

Is Google Favouring Brands in SERPS?

This debate was first kicked off by Aaron Wall and has been floating around in webamaster forums for a while now.  The debate still lingers on with no absolute answer.  In response ...

The “Search Intent” Influence on Search Results

Search engines factor “search intent” into their algorithms in an effort to feed back the best possible results to their users’ search queries.  It’s absolutely ...
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