Category Archives: SEO Research

Google’s “MayDay” Update

Written by Omar Kattan. Posted on May 31, 2010. Filed under SEO Research, SERP Analysis. Tagged , , . No comments.
Google May Day Update

In May Google updated it’s algorithm in major way. The change happened around the 1st of May and therefore has been dubbed the May Day algo change by members of WebmasterWorld.

Eye Tracking Study: Users Ignore Real Time Results

Written by Omar Kattan. Posted on April 20, 2010. Filed under SEO Research, SERP Analysis. Tagged . No comments.

A new eye tracking study shows that Google users are ignoring real time search results including tweets found in the search pages. There are no firm rules on when or where real time results appear in Google but the following are general observations:   

Google’s July 09 Algo Change – Big Daddy 2?

Written by Omar Kattan. Posted on July 5, 2009. Filed under SEO, SEO Best Practices, SEO Research. Tagged , , , , , , . No comments.

On July 1st 2009 Google’s new algorithm kicked in much to the confusion of webmasters around the world.   Some even compared it to the now infamous Big Daddy Algo change back in 2006.  In this post I’ll summarise the different factors that could have changed and analyse their impact on rankings. 

Google Announces Longer Description Snippets

Written by Omar Kattan. Posted on March 25, 2009. Filed under Google News, SEO, SEO Research, SERP Analysis. No comments.

In a move hardly surprising to SEOs Google has officially announced two new “improvements” in its search results;  “longer search result  descriptions” (snippets)  and “an expanded list of useful related searches”. Longer Description Snippet   If you conduct a search for wolverine movie review you’ll notice that the description snippet under the blue title tag contains two [...]

QDF: Query Desreves Freshness

Written by Omar Kattan. Posted on March 24, 2009. Filed under SEO, SEO Research, SEO Tips, SERP Analysis. 1 Comment.

QDF is a term used to describe the thought process behind Google’s results for certain search queries’ ”deserving” of fresh and regularly updated content. QDF is Google’s way of ensuring that its users get the most up to date results for certain search queries such as a breaking news event, a major new product launch a topic [...]