Category Archives: SEO Best Practices

Linking to Press Releases

Written by Omar Kattan. Posted on October 31, 2009. Filed under Link Building, Press Releases, SEO Best Practices. No comments.
Press_release

If your brand is mentioned on the web its very natural to want to tell your users about it. However doing so by linking to the stories that link to you might devalue these links that you’ve worked so hard to acquire.

URL Consolidation the New PageRank Sculpting

Written by Omar Kattan. Posted on July 12, 2009. Filed under SEO Best Practices, SEO Tips. Tagged , , , . No comments.
rel-nofollow

Ever since Google dropped a bombshell on webmasters attempting to sculpt pagerank (control link juice flow using the nofollow attribute),  SEOs have been trying to figure out ways to achieve the same results via other means.

Google’s July 09 Algo Change – Big Daddy 2?

Written by Omar Kattan. Posted on July 5, 2009. Filed under SEO, SEO Best Practices, SEO Research. Tagged , , , , , , . No comments.

On July 1st 2009 Google’s new algorithm kicked in much to the confusion of webmasters around the world.   Some even compared it to the now infamous Big Daddy Algo change back in 2006.  In this post I’ll summarise the different factors that could have changed and analyse their impact on rankings. 

Outbound Links, Nofollows & Link Juice Dilution

Written by Omar Kattan. Posted on March 6, 2009. Filed under Link Building, SEO Best Practices, SEO Tips. 1 Comment.
Nofollow

One of the SEO arguments out there is the detrimental effect of outbound links on “link juice” and PageRank dilution. While not completely inaccurate this is somewhat of a myth that requires further explaination. Outbound links are links pointing from your website to external sites. Over time, as your website becomes more popular (more and more [...]

SEO Checklist for the New Year

Written by Omar Kattan. Posted on January 2, 2009. Filed under SEO, SEO Best Practices, SEO Tips. No comments.

Lets get the new year started on the right SEO footing.  I’ve summarised below a laundry list of critical SEO items to check for the new year.     Meta Data Check all your site’s meta data and ensure that it conforms to SEO best practices incuding length (60 characters for title, 150 characters for description), keyword [...]