Interest-Based Advertising – Privacy Infringement?
On it’s official Adwords blog Google has announced Interest-based ads, a new advetising model that serves ads based on what a user has previously viewed in their browser.
This, ...
5 PPC Tips for the Credit Crunch
There is no denying it, the credit crunch is upon us, it’s severe and for the foreseeable future, its here to stay. Everyone is tightening their belts to get though it and ...
Adwords’ “Quality Score”
What is Adword’s ‘Quality Score’ and how is it calculated
Quality Score is Google’s dynamic formula that assigns a score to each of your PPC keywords to determine ...
Adwords Keyword Tool Now Includes Search Volumes
Google’s Keyword research tool found at https://adwords.google.com/select/KeywordToolExternal has been updated to include actual number of searches per keyword and suggested keywords. ...
Breaking News: Google Lifts Adwords Brand Protection
Google announced today that it will lift the protection it previously provided for brand owners on its PPC network (Adwords). This was an unanticipated yet not very surprising ...
Placement Targeting by Google Adwords
Google has upgraded its AdWords programme to allow advertisers to target specific content on websites.
This feature is not entirely new, as Google -in the past- had allowed advertisers ...
How to View International Adwords Ads
Ever wanted to see what adwords ads people are seeing in other countries? Well you can do so by adding the “gl” operator at the end of your url query string along with ...
Google Adwords Success Story
Want to see how adwords can help your business succeed? Watch this viedo about how Happy Hound, a dog daycare and boarding business gets 90% of its business through Google AdWords…
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New Adwords Rules
On the 21st of August, Google changed the formula it uses to decide which sponsored ads show up above the natural search results.
The basic formula for judging which ads show ...
Finding your Adwords Ad – Tips from Google
Not seeing your ad on Google.com?
can’t see your adwords ad on Google? Searching for it may not be the best method of actually finding it explains Google.
Before you start searching ...
Influence Scores
Omar Kattan's (@omarkattan) PeerIndex is