Mobile Advertising: Effectiveness Through Simplicity
I just read this article which inspired me to write this post. In it, Lord Saatchi states:
“No matter what the medium, it is the thought process that should apply to all forms ...
The New Analytics Frontier: Gearing Up for Mobile Analytics
The mobile Web drives big business. Each mobile search represents hundreds of thousands of follow-up actions, and mounting evidence suggests that there is no better time to establish ...
Near Field Communication [NFC]: 3 Brilliant Uses
Near field communication (NFC) is a set of standards for smartphones and similar devices to establish radio communication with each other by bringing them into close proximity.
To ...
Internet Marketing Goes Mobile: Are You Ready? [TIPS]
This post was originally featured on
According to the mobiThinking compendium of mobile statistics and research, today, approximately 87% of the world’s adult population has ...
Is Facebook Dominating or Stumbling in the Mobile Space? [Analysis]
So, Facebook’s record-setting $100 billion initial public offering (IPO) was a total dud.
The causes were many: too many shares that were priced too high; the alleged dishing of ...
Online Marketing Must Get Mobile [STATS]
Over the Thanksgiving period, there was a 160 percent increase in mobile traffic on U.S. retailers’ websites when compared with 2010, according to Usablenet. The mobile platform company ...
Mobile Coupons: Have You Considered the Marketing Opportunity? [Guide]
A time-honoured way for a business to build a loyal customer base is to offer promotions and discounts. Even with the rise in electronic and digital forms of information, coupons are ...
Microsoft vs Mobile Carriers: Clash of the Titans [ANALYSIS]
Microsoft has been in the news recently for its attempts at what is being perceived as an effort to end mobile carrier dominance. With the company’s recent acquisition of online communication ...
eBay Zong Deal Gives PayPal Advantage In Mobile Payments Market [ANALYSIS]
On 7th of July, eBay (owner of PayPal) solidified its hold on the mobile payments markets through the acquisition of Zong, a leading provider in the field. Zong uses a customer’s ...
Apple Introduces True Mobile Computing with iOS 5 Features [NEWS]
With the introduction of iOS 5, Apple reportedly adds more than two hundred new features to its mobile operating system. Current users of the iPhone, iTouch and iPad will greet a new ...
CMS For Mobile Websites [Top 5] Free vs Paid
If you own a business, it is important to design your marketing website to be fully functional for mobile phone users.
Studies show that more than 78 percent of mobile phone users access ...
Google Acquires Zingku
Google unofficially announce it has acquired Zingku, a mobile social networking and communication platform. this is according to the unofficial Google Operating System blog.
The Zingku service ...
