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	<title>Omar Kattan &#187; Link Building</title>
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	<link>http://www.omarkattan.com</link>
	<description>search in a nutshell</description>
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		<item>
		<title>Blogger Outreach Programme &#8211; Planning &amp; Execution</title>
		<link>http://www.omarkattan.com/2009/11/08/blogger-outreach-programme-planning-execution/</link>
		<comments>http://www.omarkattan.com/2009/11/08/blogger-outreach-programme-planning-execution/#comments</comments>
		<pubDate>Sun, 08 Nov 2009 16:53:03 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Baiting]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Online PR]]></category>
		<category><![CDATA[blogger outreach]]></category>
<category>blogger outreach</category>
		<guid isPermaLink="false">http://www.omarkattan.com/?p=450</guid>
		<description><![CDATA[Blogger Outreach is the process of connecting with bloggers for the purpose of  promoting a brand and increasing it&#8217;s visibility to a niche audience.  There are also SEO benefits from a well executed blogger outreach programme.   These lie primarily in the fact that when bloggers talk about your brand, they will most likely link [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/11/08/blogger-outreach-programme-planning-execution/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Linking to Press Releases</title>
		<link>http://www.omarkattan.com/2009/10/31/linking-to-press-releases/</link>
		<comments>http://www.omarkattan.com/2009/10/31/linking-to-press-releases/#comments</comments>
		<pubDate>Sat, 31 Oct 2009 14:28:48 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Press Releases]]></category>
		<category><![CDATA[SEO Best Practices]]></category>
<category>brand</category><category>google</category><category>link building</category><category>matt cutts</category><category>press releases</category><category>reciprocal links</category>
		<guid isPermaLink="false">http://www.omarkattan.com/?p=441</guid>
		<description><![CDATA[If your brand is mentioned on the web its very natural to want to tell your users about it. However doing so by linking to the stories that link to you might devalue these links that you&#8217;ve worked so hard to acquire. In the video below, Matt Cutts sets the record straight on linking to [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/10/31/linking-to-press-releases/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top 10 Directories</title>
		<link>http://www.omarkattan.com/2009/04/23/top-10-directories/</link>
		<comments>http://www.omarkattan.com/2009/04/23/top-10-directories/#comments</comments>
		<pubDate>Thu, 23 Apr 2009 07:55:58 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Directories]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Top 10]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/?p=318</guid>
		<description><![CDATA[Once upon a time, Directories were the backbone of the internet.  Actually, Yahoo started it&#8217;s life out as a small human edited directory attempting to organise the millions of websites out their into logical categories. Then Google came along! Another prominent directory on the net is DMOZ aka the Open Directory Project (ODP) is  an [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/04/23/top-10-directories/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top 10 Linkbaits of All Time</title>
		<link>http://www.omarkattan.com/2009/04/13/top-10-linkbaits-of-all-time/</link>
		<comments>http://www.omarkattan.com/2009/04/13/top-10-linkbaits-of-all-time/#comments</comments>
		<pubDate>Mon, 13 Apr 2009 20:32:57 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Baiting]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Top 10]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/?p=285</guid>
		<description><![CDATA[Linkbaiting (aka viral marketing) is the process of creating  content designed to attract loads of natural links from all around the web.  Most linkbait ideas are simple and some are not intended as you&#8217;ll see in this list.  The reason they become linkbait material is that they are fresh and someone managed to think them up [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/04/13/top-10-linkbaits-of-all-time/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Outbound Links, Nofollows &amp; Link Juice Dilution</title>
		<link>http://www.omarkattan.com/2009/03/06/outbound-links-nofollows-link-juice-dilution/</link>
		<comments>http://www.omarkattan.com/2009/03/06/outbound-links-nofollows-link-juice-dilution/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 08:09:24 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Building]]></category>
		<category><![CDATA[SEO Best Practices]]></category>
		<category><![CDATA[SEO Tips]]></category>
<category>internal links</category><category>nofollow</category><category>outbound links</category><category>pagerank</category>
		<guid isPermaLink="false">http://www.omarkattan.com/2009/03/06/outbound-links-nofollows-link-juice-dilution/</guid>
		<description><![CDATA[One of the SEO arguments out there is the detrimental effect of outbound links on &#8220;link juice&#8221; and PageRank dilution. While not completely inaccurate this is somewhat of a myth that requires further explaination. Outbound links are links pointing from your website to external sites. Over time, as your website becomes more popular (more and more [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/03/06/outbound-links-nofollows-link-juice-dilution/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>LinkBaiting Process &#8211; The Guardian Example</title>
		<link>http://www.omarkattan.com/2009/02/19/linkbaiting-process-the-guardian-example/</link>
		<comments>http://www.omarkattan.com/2009/02/19/linkbaiting-process-the-guardian-example/#comments</comments>
		<pubDate>Thu, 19 Feb 2009 08:46:51 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Baiting]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[SEO Tips]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/2009/02/19/linkbaiting-process-the-guardian-example/</guid>
		<description><![CDATA[Link baiting is a powerful strategy to build one way links from relevant sites and improve a site&#8217;s overall popularity.  How do you go about baiting links?  Here are a few steps to follow in order to conduct a powerful linkbait campaign. Arrange a brainstorm session that includes various people from your organisation including marketing, [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/02/19/linkbaiting-process-the-guardian-example/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Link Building Strategies</title>
		<link>http://www.omarkattan.com/2009/02/08/link-building-strategies/</link>
		<comments>http://www.omarkattan.com/2009/02/08/link-building-strategies/#comments</comments>
		<pubDate>Sun, 08 Feb 2009 11:16:52 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Building]]></category>

		<guid isPermaLink="false">http://www.omarkattan.com/2009/02/08/link-building-strategies/</guid>
		<description><![CDATA[Link building is probably the most frustrating part of SEO.  How do you build links to your website if you do not have the time or the inclination to do so.  This post will explore a few techniques that will allow you to achieve one way links to your site without having to spend time [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2009/02/08/link-building-strategies/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Article Syndication for Link Building &#8211; Best Practices</title>
		<link>http://www.omarkattan.com/2008/06/17/article-syndication-for-link-building-best-practices-2/</link>
		<comments>http://www.omarkattan.com/2008/06/17/article-syndication-for-link-building-best-practices-2/#comments</comments>
		<pubDate>Tue, 17 Jun 2008 06:23:06 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Content Development & Distribution]]></category>
		<category><![CDATA[Link Building]]></category>

		<guid isPermaLink="false">http://omarkattan.com/2008/06/17/using-article-syndication-for-link-building-best-practices/</guid>
		<description><![CDATA[Do you use article syndication as part of your link building strategy? Matt Cutts from Google supports this form of search engine marketing as a legitimate technique to boost your ranking efforts as long as search engines know that your website is the original source of the content.  View the full interview here. YouTube DirektLink In [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2008/06/17/article-syndication-for-link-building-best-practices-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Managing your link juice with &#8220;NoFollow&#8221;</title>
		<link>http://www.omarkattan.com/2008/02/12/managing-your-link-juice-with-nofollow/</link>
		<comments>http://www.omarkattan.com/2008/02/12/managing-your-link-juice-with-nofollow/#comments</comments>
		<pubDate>Tue, 12 Feb 2008 06:28:13 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Building]]></category>
		<category><![CDATA[SEO Tips & Tricks]]></category>
<category>link juice</category><category>link love</category><category>link popularity</category>
		<guid isPermaLink="false">http://omarkattan.com/2008/02/12/managing-your-link-juice-with-nofollow/</guid>
		<description><![CDATA[&#8220;Link Juice&#8221; is the cumulative effect of the link popularity that your site gains over time as more and more sites link to yours.  If not managed properly, this link juice can be diluted unnecessarily within your site&#8217;s internal pages. So how do you go about managing your internal link &#8220;link Juice&#8221;?   Easy..Use the Nofollow link attribute wisely within your [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2008/02/12/managing-your-link-juice-with-nofollow/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Link Building Through Article Distribution</title>
		<link>http://www.omarkattan.com/2007/11/26/link-building-through-article-distribution/</link>
		<comments>http://www.omarkattan.com/2007/11/26/link-building-through-article-distribution/#comments</comments>
		<pubDate>Mon, 26 Nov 2007 20:00:08 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Building]]></category>

		<guid isPermaLink="false">http://omarkattan.com/2007/11/26/link-building-through-article-distribution/</guid>
		<description><![CDATA[If you&#8217;re a good writer then a good strategy for increasing your website&#8217;s link popularity is to distribute your articles to article syndication sites.   If you have the time however, its better to write unique article and place them on unique site as discussed in this post about a reciprocal linking strategy that works, this is important [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2007/11/26/link-building-through-article-distribution/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A Reciprocal Link Building Strategy that Works</title>
		<link>http://www.omarkattan.com/2007/11/18/reciprocal-link-building-strategy-that-works/</link>
		<comments>http://www.omarkattan.com/2007/11/18/reciprocal-link-building-strategy-that-works/#comments</comments>
		<pubDate>Sun, 18 Nov 2007 14:06:34 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Building]]></category>
		<category><![CDATA[SEO Tips & Tricks]]></category>

		<guid isPermaLink="false">http://omarkattan.com/2007/11/18/reciprocal-link-building-strategy-that-works/</guid>
		<description><![CDATA[If you&#8217;re stuggling to gain links pointing to your website then you might want to try this technique. Email the owner of a site that is similar to yours in content and ask them for a reciprocal link but here&#8217;s the trick, instead of asking them for a straight reciproacal link (ie I link to yours from [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2007/11/18/reciprocal-link-building-strategy-that-works/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Purchasing Links &#8211; A Best Practice Guide</title>
		<link>http://www.omarkattan.com/2007/10/17/purchasing-links-a-best-practice-guide/</link>
		<comments>http://www.omarkattan.com/2007/10/17/purchasing-links-a-best-practice-guide/#comments</comments>
		<pubDate>Wed, 17 Oct 2007 18:23:59 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Building]]></category>
		<category><![CDATA[SEO Tips & Tricks]]></category>

		<guid isPermaLink="false">http://omarkattan.com/2007/10/17/purchasing-links-a-best-practice-guide/</guid>
		<description><![CDATA[If you&#8217;re deciding to purchase links to boost your link popularity (I know I know, its against Google&#8217;s rules, but hey everyone&#8217;s doing it!) make sure you purchase the links for a long period of time. The longer the better. There are a few things to consider when purchasing links: As mentioned above, go for [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2007/10/17/purchasing-links-a-best-practice-guide/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The Perfect Inbound Link</title>
		<link>http://www.omarkattan.com/2007/09/04/the-perfect-inbound-link/</link>
		<comments>http://www.omarkattan.com/2007/09/04/the-perfect-inbound-link/#comments</comments>
		<pubDate>Tue, 04 Sep 2007 17:20:48 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Building]]></category>
		<category><![CDATA[SEO Tips & Tricks]]></category>

		<guid isPermaLink="false">http://omarkattan.com/2007/09/04/the-perfect-inbound-link/</guid>
		<description><![CDATA[To begin lets define what&#8217;s an inbound link.  An inbound link is a link that points to your website from someone else&#8217;s website, its as simple as that!  Another important definition before we get started is Link Popularity: Link Popularity is the measure of how popular your site is from an inbound link perspective; ie [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2007/09/04/the-perfect-inbound-link/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Strategic Link Building</title>
		<link>http://www.omarkattan.com/2007/07/28/strategic-link-building/</link>
		<comments>http://www.omarkattan.com/2007/07/28/strategic-link-building/#comments</comments>
		<pubDate>Sat, 28 Jul 2007 10:06:13 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Building]]></category>
		<category><![CDATA[SEO Tips & Tricks]]></category>

		<guid isPermaLink="false">http://omarkattan.com/2007/07/28/strategic-link-building/</guid>
		<description><![CDATA[What is strategic Link Building?  I define it as the art of acquiring links that will get you ranked above your competitors (all other things being equal). Lets say you own a widgets site called Widgets4U.com and your competitor owns a competing site called MoreWidgets.com, how can you go about discovering which links your competitor has acquired? Very simple.  [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2007/07/28/strategic-link-building/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Traditional vs Web 2.0 Link Building</title>
		<link>http://www.omarkattan.com/2007/07/05/traditional-vs-web-20-link-building/</link>
		<comments>http://www.omarkattan.com/2007/07/05/traditional-vs-web-20-link-building/#comments</comments>
		<pubDate>Thu, 05 Jul 2007 20:18:27 +0000</pubDate>
		<dc:creator>Omar Kattan</dc:creator>
				<category><![CDATA[Link Building]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://omarkattan.com/2007/07/05/traditional-vs-web-20-link-building/</guid>
		<description><![CDATA[Link popularity has a major influence on search engine ranking.  Afterall, Google&#8217;s algorithm and what distinguished it from its earlier rivals such as Alta Vista, was based on exactly that &#8230; Link Popularity. Given the importance of Link Popularity, its worthwhile to examine all link building methods and the best way to do that is to split Link Building into 2 [...]]]></description>
		<wfw:commentRss>http://www.omarkattan.com/2007/07/05/traditional-vs-web-20-link-building/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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