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Sandstorm Turns One – 8 Lessons Learned From Building An Agency in the Middle East

Those who know me know that I recently left a comfortable job as head of Inbound Marketing and SEO at MediaCom and joined a fledgling start-up agency in the Middle East, Dubai to be ...
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Google’s HTTPS / SSL SEO Update – My Curated View

Unless you’ve been hiding under a proverbial rock, you’ve probably heard by now about Google’s new and unsurprising move to provide a boost to websites utilising ...
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A Bitter Sweet Christmas

This is a bitter sweet Christmas for me. On the one hand, I can’t be with my two kids during this very special time of year.  They’re in London with their mom and I’m ...
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Spin-off: Launch of BrandStories.net

Just a quick one to let you know that I’ve officially launched my new site, BrandStories.net. Why BrandStories.net? BrandStories.com is already taken :(. BrandStories.co.uk is ...
St. Peter Checking in Steve Job at Gates of Heaven - Picture Courtesy of New Yorker Magazine

Online Privacy: Be Afraid, Be Eternally Afraid!

They say that Saint Peter keeps a record of every scrap of information about each of our lives in his Big Black Book. They’re wrong; he dumped the book last year and replaced it ...

Social Media Optimisation (SMO) – The Dell Example

There are several ways to attract traffic to a website.  These include Search Engine Optimisation (SEO), Pay Per Click (PPC) and Social Media Optimisation (SMO).  According to the ...

Working at Google : Life at the Googleplex

1,300 resumes a day, is yours one of them?  Watch this Oprah clip about working at Google and ask yourself this question… Why haven’t I applied yet? Enjoy the clip:  Read ...

A sleepless night

Welcome to my Blog. My name is Omar Kattan and this is my first blog.   Funny really since I work in search and I probably should have had one of these niftty things a long long ...
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