Omar Kattan - New Age AdMan & Brand Storyteller » E-commerce

[How To] Cultivate Customer Loyalty – 3 Tips

Omar Kattan — Wed, 13 Feb 2013 20:11:17 +0000

Cultivate loyal customers and enjoy sales even when times are tough. Earning a customer’s trust and loyalty takes a lot of time and effort. But it pays off in the long run. Here are three effective ways to build a formidable base of loyal customers. 1. Make the most effort at keeping the truly loyal [...]

[How To] Cultivate Customer Loyalty – 3 Tips is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

5 eCommerce Website Design Don’ts [TIPS]

Omar Kattan — Sun, 08 Apr 2012 11:35:50 +0000

eCommerce website design is not just about setting up a front-end point of sale shop. Advertising, search optimisation and inbound marketing efforts may deliver visitors, but your website has to be usable enough for them to convert. The fundamentals of design are relatively easy to apply, but there are certain practices that should be avoided. [...]

5 eCommerce Website Design Don’ts [TIPS] is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

Ready for Social Commerce? 4 Concepts Worth Knowing

Omar Kattan — Sat, 25 Feb 2012 11:28:01 +0000

Social commerce, or s-commerce, was worth billions of dollars in 2011, and is set to explode as people spend more and more time on social networks. The challenge for all social websites, and the businesses using them, is how to make money without alienating their users with adverts or sales pitches. A Booz & Company [...]

Ready for Social Commerce? 4 Concepts Worth Knowing is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

10 Tips for a Successful Small Business Website [Checklist]

Omar Kattan — Sun, 30 Oct 2011 12:29:53 +0000

With the inevitable demise of traditional “Brick and Mortar” stores, it’s becoming more important for small businesses to build profitable websites that both maintain existing customers and convert new visitors into repeat customers. If you’re a small business owner, these 10 tips will help you build an effective and profitable small business website. 1. Build [...]

10 Tips for a Successful Small Business Website [Checklist] is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

Sales Suicide: 10 Costly E-commerce Mistakes to Avoid [TIPS]

Omar Kattan — Mon, 17 Oct 2011 19:30:36 +0000

Small to medium e-commerce stores can find it hard to compete against more well-known stores, especially when consumers are used to such high standards of online shopping. For this reason, it’s essential for every online store to iron out design and functionality problems in order to maximise sales. Following this post on e-commerce design mistakes, [...]

Sales Suicide: 10 Costly E-commerce Mistakes to Avoid [TIPS] is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

9 Kick-Ass Customer Service Techniques to Boost E-Commerce Sales [TIPS]

Omar Kattan — Thu, 13 Oct 2011 20:43:58 +0000

Good customer service is central to improving customer loyalty, encouraging positive referrals, and increasing sales. Retaining customers is especially important for e-commerce stores, where online competitors are just a few clicks away. Whether it’s by email, telephone, or live chat, if you get customer service right, every interaction with consumers can be turned into a [...]

9 Kick-Ass Customer Service Techniques to Boost E-Commerce Sales [TIPS] is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

E-commerce Website Design: 12 Common Mistakes to Avoid [TIPS]

Omar Kattan — Mon, 03 Oct 2011 20:27:15 +0000

Customers expect a certain standard of website design and usability, especially when shopping on e-commerce websites. If you make too many design and functionality mistakes, you will not only lose customers, you will harm your long-term reputation. Fortunately, most mistakes are relatively easy to fix. If you want to improve your current ecommerce site, or [...]

E-commerce Website Design: 12 Common Mistakes to Avoid [TIPS] is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

9 Tips to Optimise On-Site Search for Increased Conversions

Omar Kattan — Sat, 10 Sep 2011 09:56:31 +0000

E-commerce studies have shown that visitors who use an on-site search facility typically end up buying more than non-search users. In fact, acccroding to Kevin Lindsay, ex-Marketing Director of Mercado Software, on-site search could double or even triple conversions. Obviously, conversions depend on other website design and functionality factors, but providing and optimsing on-site search is [...]

9 Tips to Optimise On-Site Search for Increased Conversions is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

5 Tips to Increase Online Sales

Omar Kattan — Sat, 20 Aug 2011 14:12:42 +0000

With any business website, there’s always room for improvement. It may look pretty, but if its content fails to increase online sales, what’s the point? How can you improve conversion rates without spending a fortune on advertising? There are numerous techniques that website publishers use today to increase online sales. The following five methods are [...]

5 Tips to Increase Online Sales is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

5 Reasons to Start a Shopping Cart Abandonment Programme

Omar Kattan — Fri, 08 Apr 2011 07:59:16 +0000

One of the advantages of online stores is that abandoned shopping carts aren’t quite the same lost cause that they are in brick and mortar stores. In fact you can turn those abandoned carts into even bigger sales by offering a special discount or free shipping. In a June 2009 PayPal survey46% of respondents cited high shipping [...]

5 Reasons to Start a Shopping Cart Abandonment Programme is a post from: Omar Kattan - New Age AdMan & Brand Storyteller