Omar Kattan - New Age AdMan & Brand Storyteller » Digital

8 Business Trends To Watch Out For In 2013

Omar Kattan — Sat, 29 Dec 2012 09:21:12 +0000

As 2012 comes swiftly to a close, businesses all over the world are left reeling at the barrage of challenges brought about by stupendous technological innovation and seismic shifts in consumer behaviour. 2013 promises not to disappoint. In fact, and to quote the immortal words of Bachman-Turner Overdrive, You Ain’t Seen Nothing Yet. Get ahead and [...]

8 Business Trends To Watch Out For In 2013 is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

The Role of Second Screening in Advertising

Omar Kattan — Thu, 13 Dec 2012 07:50:33 +0000

If you regularly watch television whilst using your smartphone, tablet or laptop to access the Internet, then you’re not alone. According to a recent survey by Google, around 77% of people do so regularly. The phenomenon has become known as ‘second screening.’ Advertisers have initially been wary of the second screen, believing that it may [...]

The Role of Second Screening in Advertising is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

Off to Riyadh for the ArabNet Digital Conference

Omar Kattan — Sun, 18 Nov 2012 22:48:17 +0000

In a few hours I’ll be heading to Riyadh for the ArabNet conference to be held this coming Tuesday and Wednesday. I’ve been asked by the organizers to sit on the internet marketing panel (Wed 10:30-11:30), if you’re there please drop by to say hello and do ask me any question. The moderator for our discussion is Sultan M. Al-Malik, Director [...]

Off to Riyadh for the ArabNet Digital Conference is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

Understanding Digital Natives

Omar Kattan — Sun, 28 Aug 2011 16:05:52 +0000

The term “digital natives” refers to a group of individuals who were born in the age of digital technology. Such people have never known a time when they couldn’t be constantly connected via the Internet or mobile phones. General Characteristics Digital natives are often described as people with short attention spans who often grow up [...]

Understanding Digital Natives is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

Defining Web 3.0- Semantic, 3D, Pervasive and Media-Centric

Omar Kattan — Sat, 06 Aug 2011 18:00:18 +0000

Web 3.0 technology encompasses quite a few concepts and incorporates many different aspects including visual, semantic, image-related, and sound. When people refer to Web 3.0, they often use the words 3D Web, Semantic Web, Media-Centric Web, or Pervasive Web depending on their perspective. Since the Web is continually changing at this point in time with [...]

Defining Web 3.0- Semantic, 3D, Pervasive and Media-Centric is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

Call Yourself an Expert? See if you Pass this Test [CHECKLIST]

Omar Kattan — Thu, 04 Aug 2011 10:33:59 +0000

There appear to be experts everywhere. There are social media experts, small business start-up experts, book publishing experts, SEO experts, and so on. It’s been said that you are an expert in your field if you’ve been immersed in it for five years. With today’s fast-moving, perpetually changing world, that is becoming harder to claim. [...]

Call Yourself an Expert? See if you Pass this Test [CHECKLIST] is a post from: Omar Kattan - New Age AdMan & Brand Storyteller

Top 10 YouTube Sponsored Channels [UK]

Omar Kattan — Mon, 16 May 2011 21:14:37 +0000

What does it take to have a successful YouTube sponsored Channel? According to the all time top 10, either of the following: humour, sports, gaming, falling angels, gambling, or gadgets (well mobile to be specific) oh, and thumbed cats! As of 17th May 2011 the top 10 YouTube sponsored channels in order of pageviews are as follows. 1- Life’s For Sharing [...]

Top 10 YouTube Sponsored Channels [UK] is a post from: Omar Kattan - New Age AdMan & Brand Storyteller