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Google’s HTTPS / SSL SEO Update – My Curated View

Unless you’ve been hiding under a proverbial rock, you’ve probably heard by now about Google’s new and unsurprising move to provide a boost to websites utilising ...
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Thoughts on Content Curation [Curated]

Content Marketing has become an essential discipline in digital marketing and overall brand communication.  Like it or not, it is here to stay and will be for a long time. As traditional ...
The Boyhood of Raleigh by Sir John Everett Millais, oil on canvas, 1870.
A seafarer tells the young Sir Walter Raleigh and his brother the story of what happened out at sea

Read more: http://www.answers.com/topic/storytelling#ixzz35mJRgDgu

Marketers: Think Like Storytellers

Writing is a craft. Be it in fiction or in a business context, words are your raw material. A story, fiction or otherwise is shaped by plot and characters. It seems a simple enough ...
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My Slides From TRA SMM Presentation – Dubai – June 4th

On Wednesday, I had the pleasure of running an eBiz Connect social media marketing workshop in Dubai. The event was organized and hosted by the Telecommunications Regulatory Authority ...
Omar Kattan TRA Social Media Marketing Workshop Dubai

Join My Social Media Strategy Workshop June 4th Dubai TRA

If you’re around on the 4th of June… I’ve been invited by the Dubai Telecommunications Regulatory Authority “TRA” to present on the topic of “integrating social media ...
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Why I Support Google’s Fight Against SEO Guest Blogging

Back in January, Matt Cutts said that if you’re guest blogging for links, stop.  This was followed by a penalty imposed by Google on a large guest blogging network (unfair imo); ...
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Rules of Gamification: A Marketer’s Guide

Gamification, or the use of game mechanics to influence consumer behavior, is a global hype. But how does it work? And perhaps more importantly, does it actually work? Gamification ...
Image: Courtesty of Mashable

3 Apps To Mine Reddit For Content Marketing Inspiration

Are you a creative tasked with content marketing for your organization? Do you struggle to find content ideas that your audience will find engaging and current? One option you may ...
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Another SEO 101 Workshop – Tuesday 1st April – Dubai

As part of my ongoing efforts to spread digital marketing knowledge in the Middle East, and on the back of my first successful SEO 101 workshop, I was invited by Dubai Internet City (DIC) ...
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Guest Blogging: 5 Reasons You’re Getting Rejected

Regardless of what you may have heard through the SEO grapevine, guest blogging/posting, if done right, still works. As long as you have the right intentions and are approaching credible ...
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5 Content Aggregation Tools Worth Exploring

As CSO of the MENA region’s first specialist content marketing agency, I have to stay on top of the latest/best content aggregation tools on the market. Here are five I highly ...
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The Seven Elements of Great Content

Over at Sandstorm we recently published a new whitepaper entitiled 7 Elements Of Content That Hits The Jackpot In 2014. You probably already know a dozen reasons why you need high ...
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