Twitter and Social Media Optimisation

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Anyone who’s been on websites such as Twitter will tell you that the information you get on there is hardly information at all. 

Twitter’s basic premise relies on the fact that many people around the world post little soundbytes about what they’re doing and they use devices beyond their computer to do this.  To update their accounts Twitter users can use SMS, PDAs Blackberrys.

Since it is no hidden secret that Google loves Twitter (because of its fresh content) SEO’s have gotten in on the act by also creating profiles and dropping the odd link or two to their client’s websites.

To optimise for twitter follow the steps below…

  1. Create an Account

  2. Invite your friends

  3. Start Twitting (regular posts about your life and activities)

  4. Don’t post any links unless they’re really interesting otherwise you’ll lose credibility!

  5. If you have a WordPress blog, add the Twitter Plugin that allows your vistors to keep track of your Twits.

Copy Cat sites are trying to capitalise on the twitter craze by specialising in niches such as book and movies reviews.  One such site is Blippr.  I’ve not used it myself but plan to do so soon.

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Head of SEO and Inbound Marketing at UK's largest media planning and buying agency. Omar has over 10 years experience in digital marketing with the last 6 being in large media agency environments, developing and implementing cutting edge digital campaigns for some of the world's best known brands. For the latest in digital marketing and industry news and updates, follow Omar's Twitter stream (@OmarKattan) or add him to one of your Google+ Circles: . The content of this article represents the personal views of the author and does not constitute professional advice.

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