A Reciprocal Link Building Strategy that Works

If you’re stuggling to gain links pointing to your website then you might want to try this technique.

Email the owner of a site that is similar to yours in content and ask them for a reciprocal link but here’s the trick, instead of asking them for a straight reciproacal link (ie I link to yours from my links page and you link to mine from your links page), find an intersting piece of content on their site and tell them that you will link to it from your site in exchange, ask them to do the same for you.

Make sure to ensure that the link pointing from their site is an “in-content” link and not a link that’s in a footer or side navigation.  Also make sure that the link is placed in a prominent position, ideally towards the top of the page and that its surrounded by relevant content.

If you follow this simple linking technique, you’ll soon be getting many relevant links pointing to your site and staying within the guidelines of the search engines.

Good luck with you link building efforts!