Wikinomics and the Wiki Economy

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wikinomics - the bookHeading to work today I was reading the Metro newspaper “aka the London Bible” and in it I read an article entitled Wikinomics.

Back at home this eveing I Googled Wikinomics and got this site http://www.wikinomics.com/.  I was intrigued so I read on. 

Basically this site is about the book that explains what wikinomics is and how you can prosper  in a world where new communications technologies are democratizing the creation of value”.

If you don’t understand what wikis are, a good place to start is at the original Wikipedia (http://www.wikipedia.org) site started by Jimmy Wales.  It was the first large scale collaboration to build the world’s largest encyclopedia. 

The Wikipedia inspired a whole bunch of other similar collaborations in travel, entertainement, and other niches from engineering to marketing and even SEO.

I will be buying the Wikinomics book soon and will review it once I finished reading it, so stay tuned…

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Head of SEO and Inbound Marketing at UK's largest media planning and buying agency. Omar has over 10 years experience in digital marketing with the last 6 being in large media agency environments, developing and implementing cutting edge digital campaigns for some of the world's best known brands. For the latest in digital marketing and industry news and updates, follow Omar's Twitter stream (@OmarKattan) or add him to one of your Google+ Circles: . The content of this article represents the personal views of the author and does not constitute professional advice.

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