Wikinomics and the Wiki Economy

wikinomics - the bookHeading to work today I was reading the Metro newspaper “aka the London Bible” and in it I read an article entitled Wikinomics.

Back at home this eveing I Googled Wikinomics and got this site http://www.wikinomics.com/.  I was intrigued so I read on. 

Basically this site is about the book that explains what wikinomics is and how you can prosper  in a world where new communications technologies are democratizing the creation of value”.

If you don’t understand what wikis are, a good place to start is at the original Wikipedia (http://www.wikipedia.org) site started by Jimmy Wales.  It was the first large scale collaboration to build the world’s largest encyclopedia. 

The Wikipedia inspired a whole bunch of other similar collaborations in travel, entertainement, and other niches from engineering to marketing and even SEO.

I will be buying the Wikinomics book soon and will review it once I finished reading it, so stay tuned…

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New Age AdMan & proud father of 2 incredible kids. Omar is Chief Strategy Officer at Sandstorm Digital; a new age brand communications agency. Omar has over 20 years experience in marketing and advertising, the last 10 being in digital within large media agency environments. During that time, Omar developed and implemented cutting edge digital campaigns for some of the world's best known brands. For the latest in digital marketing and industry news updates, follow Omar's Twitter stream (@OmarKattan) or add him to one of your Google+ Circles: Omar Kattan's Google+ Profile.

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